The Weirloom launch moves forward, buying guides get an upgrade, and Redline Rally winners take the stage
You don’t have to sacrifice character for comfort
The best-value selvedge jeans—and a new fade contender for 2025
Chambray shirts, updated guides—and no more Weirloom launch talk (okay, maybe a little).
Pre-orders now close Sunday at midnight. This is the final window.
And it's your last chance to get them at the pre-order price.
The WL-001 vs. Iron Heart 634, Tellason Sheffield, Samurai 510, and a dozen more
This latest prototype is 99.9% final (and already moulding to me).
New photos are coming. A press release is next. But this week, it’s all about answering your questions about Weirloom
I told you something big was coming. Now it’s live.
Starting small. Thinking big. Doing it with purpose.
Curious? Sign up to follow my jeans brand in the making.
